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Maximise Your Revenue: Why More Outdoor Seating is the Best Investment Your Melbourne Pub or Cafe Can Make

Updated: Nov 18


The Melbourne Rush & The Capacity Problem


The sun is shining, the events calendar is full, and every Melbournian is looking for the perfect outdoor spot to enjoy a drink or a meal. For a commercial venue like your pub or café, this high demand presents an incredible opportunity—or a major headache.

The problem isn't attracting customers; it's seating them efficiently. Every potential patron who walks past because your venue looks full, or who leaves after a short wait, represents lost revenue. Your outdoor area is no longer just décor; it's a vital, high-yield business asset. By investing in strategic, heavy-duty commercial picnic tables, you are investing directly in increased capacity and profit.


Ready to solve your seating dilemma? Browse our full range of Australian-made tables today!


Heavy-duty timber picnic tables used as high-capacity outdoor seating for a busy pub beer garden in Melbourne.

The Financial Truth: Calculating Your Outdoor Seating ROI


The cost of a new table is negligible compared to the revenue it can generate over its lifespan. Thinking about seating in terms of Return on Investment (ROI) changes everything.


The Hidden Cost of "Full"


A fully-occupied space is great, but what about the customers waiting? If your venue loses just five groups of patrons a day because they can't find a seat, that can translate to thousands in lost revenue over a busy summer season. The price of one new, high-quality timber table is often recouped in just a few weeks of peak trading simply by retaining those few extra tables of customers.


Picnic Tables: High-Density, Low-Footprint Seating


For maximizing Outdoor Seating Capacity Cafe Melbourne, the picnic table design is inherently efficient. The bench/table format is one of the most space-effective ways to seat the maximum number of people compared to using multiple individual tables and chairs. This density is crucial for increasing turnover during rush periods without overcrowding your space.



The Heavy-Duty Advantage: Designed for High Turnover


High turnover equals higher profit, but it also means much higher wear and tear on your furniture. This is where investing in the right materials directly impacts your bottom line.

Our heavy-duty commercial picnic tables are built specifically to handle the relentless use of a busy venue. Unlike flimsy furniture, our tables are made of durable, quality treated pine timber with 140mm x 45mm structural timber and galvanised screws, ensuring they meet commercial standards.



Setting the Scene: Attracting the Right Customers


More seating is only half the battle; it needs to be stylish to attract the right demographic. Your outdoor furniture contributes directly to your venue’s brand.


The Curb Appeal


The right outdoor furniture can provide critical curb appeal. The clean lines of a sturdy timber picnic table look welcoming and professional. You can easily achieve a sophisticated look by choosing our modern Black and Merbau Look finishes, which attract a high-spending clientele who value a stylish setting.


Creating Flexible Zones


Picnic tables create a naturally communal atmosphere popular in Melbourne beer gardens and busy café forecourts. They allow you to easily create large, flexible seating zones that can quickly adapt to solo diners, couples, or large groups without needing to constantly rearrange.


Your Next Investment


Stop letting limited seating cap your revenue potential. Investing in additional heavy-duty commercial picnic tables is the most immediate, simple, and proven way to increase your venue's capacity and turnover, making it one of the best ROI decisions you can make this quarter.


Ready to seize the summer rush? Contact the Melbourne Picnic Tables commercial team today for a custom quote on high-density, heavy-duty seating that guarantees a return on investment.


©2021 by Melbourne Picnic Tables.

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